UiTM Melaka Undergrads Unite To Raise Fund For Cancer-Stricken

Last update: 17/09/2014

By Hidayah Nazri

ALOR GAJAH, Sept 18 (Bernama) -– The semester two students from the Faculty of Communication and Media Studies (FCMS) raised funds for the National Cancer Society of Malaysia (NCSM) through their event, "Mankind Is Rising Against Grim Expectations 2014 (MIRAGE2014).

This event is jointly organized by Industrial, Community and Alumni Network (ICAN), which is a unit under UiTM’s Pusat Jaringan Industri (PJI) and Malaysian Academy of SME and Entrepreneurship Development (MASMED).

Its aim was to nurture philanthropic and entrepreneurial spirit among students and the surrounding community.

MIRAGE2014 was held at Dewan Taming Sari of UiTM Alor Gajah.

This bazaar-based event was officiated by Deputy Rector of PJI, Associate Prof Dr. Roaimah Omar.

The event saw participation of over 200 students, which also featured 20 vendors comprising of students and independent businesses.

Besides sale of items, some of the booths also provided free mammogram check-up for participants over the age of 40, free lung cleanness check-up for smokers, free clinical check-up for breast cancer, make-up tutorials and blood donation drive.

Deputy Rector of PJI Associate Professor, Dr. Roaimah Omar speaking at the launch, "Every donation makes a direct impact in changing the lives of those in need, and this event provides us with the opportunity to do just that.

We are providing them with a glimmer of hope, to illuminate their lives. Today, they may need our help, but tomorrow, we may be the ones in need of assistance." The rationale behind the programme is to expose students to corporate social responsibility, as well as fostering a sense of community in them.

Through this programme, students are able to provide support for cancer patients in terms of financial assistance, emotional support and encouragement, while educating themselves with the different types of non-governmental welfare organizations.

In addition, MIRAGE2014 was organized so that students are able to apply skills that they have learnt in Managerial Communication course, so as to develop their interest in pursuing their studies in Communication Management.

"As an educational institution, students look to us for quality education. Having spent most of their lives studying and preparing for their future, students need to also be instilled with the importance and benefits of helping others in need.

Hopefully, through this programme, students will develop a sense of community and that they will continue to practice it in their daily lives," said Ilya Yasnorizar Ilyas, the advisor of MIRAGE2014.