UiTM Undergrads Advocating Youth, Public Through 'Projek Advokasi, Hati Ke Hati'

Last update: 19/06/2014

By Muhammad Zaini Mohd Zin

MUAR -- Aiming to advocate the youth and public, Bachelor of Interpersonal Communication, Faculty of Communication and Media Studies, UiTM Shah Alam recently organised a 'Projek Advokasi, Hati ke Hati' program.

Coordinated by its 120 4th semester student, the programme was designed based on the concept of 'Street Da'awah' and was held on June 7, 2014.

It ran from 7.00 am and lasted until 5.30 pm at Dataran Tanjung Emas, Muar, Johor.

The programme which was launched by Assistant District Officer of Muar, Abdul Rahman Ismail, aimed to introduce a new medium of Da'awah, in a broader and deeper perspectives that suggested it to be more laid back and interactive.

It emphasised on the concept of amar makruf nahi mungkar.

According to the Project Advisor, Sharifah Yuliana Syed Ali Hanafiah, "The program is an initiative to educate the community about specific issues looking from different spectrums."

"Through this program, we hope that all messages, objectives and information that sometimes assumed petty to some people today can be absorbed and applied in everyday life," she added.

The program took the opportunity to feature Malaysian local artist, Ana Raffali together with another 48 students that were made into groups and performed their eight different presentations.

The eight advocacy campaigns were 'The Woman in Veils', 'Have A Heart', 'Bomba Hormat, Penyelamat, Selamat', 'Dear You, Live, Love, Laugh', 'A Cookie For A Smile', 'Eat Well Back To Sunnah', 'Pay Attention See Me, Feel Me, Fix Me' and 'Hygiene Care Heyday'.